“I lead high-stakes projects with calm, precision and full ownership — aligning stakeholders, guiding teams and delivering under pressure without noise, drama or excuses.”
Marco SchmittTrusted by Porsche, FIFA, SAP, BMW and leading global brands to deliver complex international events — from strategic concept to flawless on-site execution.
Specialised in premium brand experiences, executive leadership events, motorsport hospitality and global corporate productions across Europe, the Middle East, Africa, Asia and the USA.
“I lead high-stakes projects with calm, precision and full ownership — aligning stakeholders, guiding teams and delivering under pressure without noise, drama or excuses.”
Selected high-impact projects across premium automotive, mega-sport events, executive forums and international leadership summits — built around trust, scale and flawless delivery.
Full project lead across three consecutive years with end-to-end ownership of VIP guest experience, stakeholders, budget, suppliers and on-site execution.
Senior delivery role within the core event team, responsible for commercial affiliate integration, sponsor operations and VIP hospitality.
Overall project lead responsible for planning, stakeholder alignment, budget ownership and full delivery of the official VVIP milestone event.
Full project lead for executive-level business meetings and hospitality experiences around the Munich Security Conference.
Lead for set construction, technical production, scenic design and full production coordination for the global leadership summit.
Responsible for set construction and technical production delivery, coordinating premium automotive launch standards across international production teams.
Project lead for a series of large-scale public sport events and fanzones delivered across Qatar in the run-up to the FIFA World Cup 2022.
Before Doha there was a decade of international automotive and corporate work across Europe, Asia and the Middle East. These are the projects that shaped how I lead — each one listed with what it was, what I owned, and what made it hard.
Twenty years of projects across five continents. Three operating bases, one standard of delivery. Select a location to see what was delivered there.
From freelance project manager to senior lead on one of the largest sporting events on earth — a career built in the field, not in the abstract.
Consulting and supervision for event agencies and their project teams. Project lead and focal point for all internal and external stakeholders, with full ownership of cost planning, cost control and budgeting.
Delivered: Porsche VIP Guest Experience Le Mans · Porsche Macan World Premiere Singapore · Volkswagen Group Top Management Conference Barcelona · Audi Q8 Media Driving Experience Cape Town · Formula 1 Guest Experience Audit Qatar · Engelbert Strauss Exhibition Stand USA
Planning, implementation and post-processing of FIFA milestone projects on the road to the World Cup. Project lead and focal point across all stakeholders, with full budget responsibility.
Delivered: FIFA Countdown Clock Launch · FIFA World Cup Draw 2022 · FIFA Fan Fest · FIFA Poster Launch
Awarded: Golden Award of Montreux 2022 — Gold Medal for the FIFA Countdown Clock Launch
Prepared and implemented national and international corporate, public, educational and sporting events including full budget management. Developed creative concepts for tenders and presented them to existing and new clients.
Key clients: Qatar Foundation · Qatar Olympic Committee · Qatar Biobank · Supreme Committee for Delivery & Legacy
Achievement: Grew the first joint project with the FIFA World Cup 2022 host country into one of fischerAppelt's largest client relationships.
Key account manager, team leader and executive in one role. Staffed, coordinated and led permanent and freelance event teams, built long-term client relationships, and managed event budgets in excess of €20 million through effective contract negotiation.
Key clients: BMW · Porsche · Volkswagen · Hankook · KIA · MINI
More than ten years freelancing for the largest and most professional event companies and clients worldwide. Concept development and presentation, central contact point for design and project management teams, and full planning, budgeting, implementation and post-processing of national and international events.
Key clients: Aral · Boehringer Ingelheim · Audi · BMW · Mercedes · Volkswagen · Epson · Fiat · Novo Nordisk · Nestlé · Deutsche Telekom
I step into complex international projects where precision matters, timelines are tight and expectations are high. I align teams, protect client relationships, manage stakeholders and deliver with calm, clarity and full ownership.
No noise. No drama. Just trusted execution.
I also combine senior project leadership with modern AI-supported workflows — for concept development, stakeholder communication, production planning and presentation building. AI doesn't replace senior judgement. It makes strong operators even stronger.
Please seek permission before contacting references. Full contact information available on request.
Education — Diploma in Marketing & Communications, Institute for Marketing & Communications, Wiesbaden (2005–2007) · Advanced Training in Event Management, Business Academy for Media, Event & Culture, Wiesbaden (2003–2004)
“Complex projects need clarity, calm and ownership. That's where I do my best work.”
Download PortfolioPDF · 2 MB · Full project deck